I'm brought in when something important isn't yet clear. Over twenty years working with some of the largest organizations in the world — across London, New York, and now North America — the job has never really been about making things. It's been about making things understood. The way I work has always been the same.
I focus on making reasoning visible. The output might be a film, a speech, a report — it doesn't really matter. What matters is that people can follow the logic and see what it means for them. When that's clear, communication works. When it isn't, it doesn't. That's the work.
| MrMcK. | [Founder] | 2023 – PRESENT |
| Gorilla Gorilla! | [US Lead, Partner] | 2024 – PRESENT |
| Brunswick Creative | [Head of US Film] | 2015 – 2023 |
| Speakeasy Productions | [London Office Lead, Creative Director] | 2012 – 2014 |
| Pretzel Films | [Creative Director, Corporate] | 2011 - 2012 |
I’ve worked with global organizations at moments where clarity matters - across finance, healthcare, technology, energy, and public institutions. The common thread isn’t the sector, it’s the situation: complex decisions, high stakes, and the need to make them understandable to the people affected by them.
